Just days after returning from Europe, alpine skiing legend Mikaela Shiffrin traded the slopes for Wall Street on Thursday, April 2, 2026, as she rang the NYSE Closing Bell at the New York Stock Exchange.
The honor celebrated Shiffrin’s remarkable recent achievements, including her record-tying sixth FIS Alpine World Cup Overall Crystal Globe and record ninth FIS Alpine Slalom Crystal Globe. The 31-year-old three-time Olympic gold medalist, widely regarded as the most decorated alpine skier in history, was welcomed to the trading floor to mark these milestones.
Before ringing the bell — a tradition dating back to 1903 — Shiffrin sat down for an interview on CNBC’s Closing Bell with host Scott Wappner. She reflected on her extraordinary career, her Olympic triumphs, and what lies ahead.
When asked about the “GOAT” label often attached to her name, Shiffrin responded with characteristic humility and humor. “The ‘GOAT’ term always makes me laugh — it makes me think of an actual screaming goat,” she said, adding: “It’s been such a gift in my life to be able to ski and to do sports… I feel really appreciative.”
Shiffrin also discussed her future plans, expressing a desire to continue competing while expanding her work outside of racing. This includes launching a podcast and deepening her philanthropic efforts. She highlighted her appreciation for the support she has received throughout her journey and hinted at new opportunities, including potential crossover moments with sponsors like Stifel.
The appearance underscores Shiffrin’s growing influence beyond the ski world, blending athletic excellence with broader cultural and business recognition.
Fans and analysts alike see the NYSE bell-ringing as another milestone in a career already filled with historic firsts. As Shiffrin continues to inspire the next generation of athletes, her message remains grounded in gratitude and passion for the sport that has defined her life.
Watch the full CNBC interview here.
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