Sydney McLaughlin-Levrone, the Olympic 400m hurdles champion, has a lucrative sponsorship deal with New Balance, worth $1.5 million annually. She signed with the brand in 2018 after a competitive bidding war, drawn by their family-like support and commitment to building her unique brand.
As part of the partnership, McLaughlin-Levrone wears custom SC MDX V3 spikes and has a signature collection featuring the FuelCell Rebel v4. Her deal with New Balance has significantly contributed to her estimated $2 million net worth, solidifying her status as a track icon.
McLaughlin-Levrone’s partnership with New Balance dates back to her high school days, and she has continued to work with the brand throughout her career. The deal reflects her exceptional talent and marketability, making her one of the most successful athletes in the sport.